We are planning a launch strategy to reach as many people as possible when Frontity beta is released. If you have any feedback or other ideas, feel free to share them! 
Roadmap
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Old plugin
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- Remove links to old website in dashboard and readme -
- Add a warning at the top that the plugin is no longer mantained in dashboard and readme. -
- Add UTM campaigns to all links pointin to new web -
- Change copy of old readme.txt on Github -
- Remove brand assets from old plugin -
- Upload new version
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Old docs
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- Change domain to WP-PWA -
- Redirect URLs -
- Change assets -
- Remove business model page
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Prepare website
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- Redefine Homepage -
- Change newsletter section -
- Prepare new landings
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- Battle-Tested -
- About us
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Prepare docs
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- How is Frontity organized? -
- Contributing section -
- Features -
- F.A.Q
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Prepare community
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- Change menu -
- Change welcome message -
- Change greetings message -
- Define a place to get feedback from users -
- Define a place to let users share how they are going to use Frontity -
- Display the current objectives of each category
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Change Github readme
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- Update dates -
- Notify that beta is launched -
- Adapt copy
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Design user onboarding
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- Define all user journeys -
- Change messages/emails sent to users -
- Adapt frontity.org to user onboarding -
- Adapt docs.frontity.org to user onboarding -
- Adapt community to user onboarding -
- Adapt blog.frontity.org to user onboarding -
- Adapt CLI to user onboarding -
- Adapt Github to user onboarding
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Spread the word!
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- Write a blog post when beta is launched to explain its features -
- Notify subscribers and beta testers by email when beta is launched -
- Social media announcement -
- Share posts in interesting platforms when beta is launched:
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- Hacker News - https://news.ycombinator.com/item?id=19990981. -
- Reddit - https://www.reddit.com/r/frontity/
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- Betapage - https://betapage.co/startup/frontity
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- Product Hunt -
- JS / React forums -
- WP and React
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- Contact Key Opinion Leaders to see if they’d like to test Frontity -
- Contant WP Agencies -
- Plan newsletter content, updates and frequency
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Community
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- Define a way to reward active users -
- Define interesting events to attend & organize -
- Create interesting topics to discuss -
- Define other ways to collect feedback
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these days I’ve been working on updating the readme.txt of the WP-PWA plugin. I also wrote a post explaining what Frontity is, how it works and main differences with Gatsby. Will be soon published!

!

. Any feedback here is also welcome.