We are planning a launch strategy to reach as many people as possible when Frontity beta is released. If you have any feedback or other ideas, feel free to share them!
Roadmap
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Old plugin
- - Remove links to old website in dashboard and readme
- - Add a warning at the top that the plugin is no longer mantained in dashboard and readme.
- - Add UTM campaigns to all links pointin to new web
- - Change copy of old readme.txt on Github
- - Remove brand assets from old plugin
- - Upload new version
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Old docs
- - Change domain to WP-PWA
- - Redirect URLs
- - Change assets
- - Remove business model page
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Prepare website
- - Redefine Homepage
- - Change newsletter section
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- Prepare new landings
- - Battle-Tested
- - About us
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Prepare docs
- - How is Frontity organized?
- - Contributing section
- - Features
- - F.A.Q
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Prepare community
- - Change menu
- - Change welcome message
- - Change greetings message
- - Define a place to get feedback from users
- - Define a place to let users share how they are going to use Frontity
- - Display the current objectives of each category
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Change Github readme
- - Update dates
- - Notify that beta is launched
- - Adapt copy
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Design user onboarding
- - Define all user journeys
- - Change messages/emails sent to users
- - Adapt frontity.org to user onboarding
- - Adapt docs.frontity.org to user onboarding
- - Adapt community to user onboarding
- - Adapt blog.frontity.org to user onboarding
- - Adapt CLI to user onboarding
- - Adapt Github to user onboarding
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Spread the word!
- - Write a blog post when beta is launched to explain its features
- - Notify subscribers and beta testers by email when beta is launched
- - Social media announcement
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- Share posts in interesting platforms when beta is launched:
- - Hacker News - https://news.ycombinator.com/item?id=19990981.
- - Reddit - https://www.reddit.com/r/frontity/
- - Betapage - https://betapage.co/startup/frontity
- - Product Hunt
- - JS / React forums
- - WP and React
- - Contact Key Opinion Leaders to see if they’d like to test Frontity
- - Contant WP Agencies
- - Plan newsletter content, updates and frequency
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Community
- - Define a way to reward active users
- - Define interesting events to attend & organize
- - Create interesting topics to discuss
- - Define other ways to collect feedback